How is the Franchisee's Designated Area defined for a Beyond Juicery Eatery franchise?
Beyond_Juicery_Eatery Franchise · 2025 FDDAnswer from 2025 FDD Document
Designated Area – the geographical area described in Attachment 1; provided, however, the Designated Area shall not include any enclosed malls, institutions (such as hospitals or schools), airports, airport properties, parks (including theme, entertainment or amusement parks), casinos, military bases and sports arenas otherwise located within the Designated Area, nor a specifically identified restricted area surrounding any Restaurant located within the Designated Area as of the date of this Agreement nor shall it be deemed to convey any exclusivity with respect to the use of the Trademarks or third-party delivery services.
Designated Supplier – the sole supplier of a product or service at the Restaurants, which may be us or an affiliate of ours.
Development Materials – a description of the proposed site for the Location, a feasibility study (including, without limitation, demographic data, photographs, maps, artists' renderings, site plans,
a copy of the Lease, and documentation indicating your prospects to acquire the Location) and such other information related to the development of the Location as we reasonably request.
Source: Item 23 — RECEIPTS (FDD pages 60–337)
What This Means (2025 FDD)
According to Beyond Juicery Eatery's 2025 Franchise Disclosure Document, the franchisee's designated area is a geographic territory determined by Beyond Juicery Eatery Franchising, LLC, in which the franchisee has certain rights. The specific borders of this area are detailed in Attachment 1 of the Franchise Agreement.
However, the designated area does not include enclosed malls, institutions like hospitals or schools, airports, airport properties, parks (including theme, entertainment, or amusement parks), casinos, military bases, and sports arenas, even if these locations are physically situated within the designated area. Additionally, any specifically identified restricted area surrounding a Restaurant already existing within the Designated Area as of the date of the Franchise Agreement is excluded.
Beyond Juicery Eatery retains the right to operate or franchise others to operate Beyond Juicery Eatery Restaurants outside the franchisee's designated area, regardless of proximity. The grant of a designated area does not convey any exclusivity with respect to the use of the Trademarks or third-party delivery services. The franchisee's delivery area is also defined in Attachment 1 of the Franchise Agreement.