What disputes related to Beyond Juicery Eatery are excluded from the requirement to be resolved by arbitration or mediation?
Beyond_Juicery_Eatery Franchise · 2025 FDDAnswer from 2025 FDD Document
| Provision | Section in Area | Summary | |
|---|---|---|---|
| Development Agreement | |||
| t. Integration/merger clause | Section 21 | Only the terms of the Area Development Agreement are binding (subject to state law). Any representations or promises outside of the disclosure document and franchise agreement may not be enforceable. | |
| u. Dispute resolution by arbitration or mediation | Section 19 | Except for claims relating to the Marks, confidential information, trade secrets and covenants not to compete, and subject to state law, all disputes must be arbitrated in the county of our principal place of business. |
Source: Item 19 — FINANCIAL PERFORMANCE REPRESENTATIONS (FDD pages 56–58)
What This Means (2025 FDD)
According to Beyond Juicery Eatery's 2025 Franchise Disclosure Document, not all disputes are subject to arbitration or mediation. Specifically, claims relating to Beyond Juicery Eatery's Marks, confidential information, trade secrets, and covenants not to compete are excluded from the mandatory arbitration or mediation requirement. This means that if a dispute arises concerning these specific areas, Beyond Juicery Eatery may choose to pursue other legal avenues instead of arbitration or mediation.
This exclusion is significant for prospective franchisees because it outlines specific areas where Beyond Juicery Eatery retains the right to litigate directly, potentially in court. Disputes over trademarks, proprietary information, and non-compete agreements are often critical to protecting the brand and its competitive advantage. By reserving the right to litigate these issues, Beyond Juicery Eatery signals the importance it places on safeguarding these assets.
For a franchisee, this means that disputes in these areas could be more complex and potentially more costly, as they may involve court proceedings rather than the often more streamlined processes of arbitration or mediation. It is important for franchisees to understand these exceptions and consider the potential implications for their business relationship with Beyond Juicery Eatery. Franchisees should seek legal counsel to fully understand their rights and obligations in these specific types of disputes.