Does the definition of 'Confidential Information' for Beyond Juicery Eatery include sketches?
Beyond_Juicery_Eatery Franchise · 2025 FDDAnswer from 2025 FDD Document
Trade Secrets – information in any form (including, but not limited to, materials and techniques, technical or non-technical data, formulas, patterns, compilations, recipes, programs, devices, methods, techniques, drawings, processes, financial data, financial plans, product plans, passwords, lists of actual or potential customers or suppliers) related to or used in the Restaurant(s) that is not commonly known by or available to the public and that information: (i) derives economic value, actual or potential, from not being generally known to, and not being readily ascertainable by proper means by, other persons who can obtain economic value from its disclosure or use; and (ii) is the subject of efforts that are reasonable under the circumstances to maintain its secrecy.
Source: Item 23 — RECEIPTS (FDD pages 60–337)
What This Means (2025 FDD)
According to Beyond Juicery Eatery's 2025 Franchise Disclosure Document, the definition of Trade Secrets includes information in any form related to the restaurant that is not commonly known or available to the public. This information must derive economic value from not being generally known and be subject to reasonable efforts to maintain its secrecy. The definition explicitly includes 'drawings'.
For a prospective franchisee, this means that any sketches related to the restaurant's operations, design, or layout that meet the criteria of a trade secret would be considered confidential information. This could include architectural drawings of the restaurant, sketches of the interior décor, or even drawings of proprietary equipment or processes.
The franchisee is obligated to protect this information and prevent its unauthorized disclosure or use. Failure to do so could result in legal action from Beyond Juicery Eatery. Franchisees should take appropriate measures to secure all confidential information, including sketches, and limit access to only those employees or contractors who need to know the information for legitimate business purposes.