What are the requirements to be chosen for the Beverly Anns Cookie Ad Council?
Beverly_Anns_Cookie Franchise · 2025 FDDAnswer from 2025 FDD Document
We intend to create a brand advisory board ("Ad Council") to help determine the type of advertising (television, radio, billboard, internet, or other medium) we will use. Members of the Ad Council would consist of franchisees and at least one franchisor representative. We plan to have franchisees serve twoyear terms. In order to be chosen for the Ad Council, the franchisee must be in good standing, operate multiple Franchises, and be actively involved in the betterment of the Beverly Ann's System. Your Brand Fund Contributions and costs to participate in Promotions may be increased or decreased at any time upon super-majority (75%) approval of the Ad Council, upon 30 days' notice to you. We have the power to change the Ad Council, the selection process, and the members at any time. We also have the power to dissolve the Ad Council.
Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEM, AND TRAINING (FDD pages 37–43)
What This Means (2025 FDD)
According to Beverly Anns Cookie's 2025 Franchise Disclosure Document, the franchisor intends to create a brand advisory board called the "Ad Council" to help determine the type of advertising the company will use, such as television, radio, billboard, or internet. The Ad Council will consist of franchisees and at least one franchisor representative, with franchisees serving two-year terms.
To be eligible for the Beverly Anns Cookie Ad Council, a franchisee must meet specific criteria. First, the franchisee must be in good standing with the company. Second, the franchisee must operate multiple franchises. Finally, the franchisee must be actively involved in the betterment of the Beverly Ann's Cookie system.
It is important to note that Beverly Ann's Cookie retains the power to change the Ad Council, the selection process, and the members at any time. The company also has the power to dissolve the Ad Council entirely. Additionally, the Brand Fund contributions and costs to participate in Promotions may be increased or decreased at any time upon super-majority (75%) approval of the Ad Council, with 30 days' notice to franchisees.