Will Beverly Anns Cookie provide franchisees with a statement of Brand Fund collections and expenses?

Based on the 2025 Franchise Disclosure Document, Beverly Anns Cookie outlines the use of its Brand Fund, stating it is used to promote public awareness of the brand and improve the system. The Brand Fund may be administered by Beverly Anns Cookie, its affiliates, or designees. Beverly Anns Cookie has the discretion to use the Brand Fund for expenditures deemed necessary to promote or improve the system or the Beverly Ann's Cookie brand. The document does not specify whether Beverly Anns Cookie will provide franchisees with a periodic statement of Brand Fund collections and expenses.

However, the FDD does state that Beverly Anns Cookie may conduct an audit of a franchisee's Franchised Business bookkeeping and accounting records, sales and income tax records and returns, and other records at any time during business hours without prior notice. The audit may be conducted through independent auditors, which may involve auditors conducting an examination at the location of the Franchised Business or the franchisee submitting materials to auditors.

Since the FDD does not explicitly state that Beverly Anns Cookie will provide franchisees with a statement of Brand Fund collections and expenses, it would be prudent for a prospective franchisee to directly ask Beverly Anns Cookie about their reporting practices regarding the Brand Fund. Understanding how the Brand Fund is managed and reported is essential for franchisees to assess the transparency and accountability of Beverly Anns Cookie.