What page number in the Beverly Anns Cookie Franchise Agreement discusses 'Grant of Franchise'?
Beverly_Anns_Cookie Franchise · 2025 FDDAnswer from 2025 FDD Document
[Item 23: RECEIPTS]
2. GRANT OF FRANCHISE
As a Beverly Ann's Cookie Truck franchisee, you will operate a mobile business providing cookies, ice cream, and related products to the general public ("Franchised Business"). The Franchised Business will operate under our service marks, trademarks, trade names, trade dress, logos, slogans and commercial symbols as we may from time to time authorize or direct you to use with the operation of the Franchised Business (the "Marks"). We and our affiliates use, promote, and license a registered patent to be used in connection with the operation of Franchised Businesses, and we may create, use, and license other patents for the same use (the "Patent").
You must operate your Franchised Business with either our proprietary Beverly Ann's Cookie Truck mobile truck, the "Grandma's Recipe Motor Vehicle" ("GRM") or our proprietary "Grandma's Recipe Trailer" ("GRT")." We will refer to the primary vehicle (either the GRM or a GRT) used in the Franchised Business as the "GR Vehicle." Franchisees may also operate an additional GRT as "Additional Equipment" (see Section 7.4). This Franchise Agreement grants you the right to operate the GR Vehicle within the Territory (defined below).
We grant you a non-exclusive license to own and operate a single Franchised Business using the business formats, methods, procedures, signs, designs, standards, specifications, distinguishing elements, and intellectual property (the "System") that we authorize strictly in compliance with the terms and conditions set forth in this Franchise Agreement, within the Territory or other areas we may specify in Attachment A to this Franchise Agreement. You recognize and acknowledge the distinctive significance to the public of the System and Marks and acknowledge and understand our high and uniform standards of quality, appearance and service to the value of the System. You acknowledge that we may change, improve or otherwise modify the System as we deem appropriate in our discretion, and you agree to promptly accept and comply with any such changes, improvements or modifications. You further acknowledge that our
Source: Item 23 — RECEIPTS (FDD pages 57–235)
What This Means (2025 FDD)
According to Beverly Anns Cookie's 2025 Franchise Disclosure Document, the 'Grant of Franchise' is discussed on page 66. Specifically, Section 2 of the Franchise Agreement outlines the terms under which a franchisee will operate their mobile business, offering cookies, ice cream, and related products to the public. This operation must be under Beverly Ann's Cookie's trademarks, service marks, trade names, logos, slogans, and commercial symbols. The franchisor and its affiliates also utilize and license a registered patent for use in connection with the Franchised Businesses.
The agreement stipulates that franchisees must operate using either the proprietary Beverly Ann's Cookie Truck mobile truck, referred to as the "Grandma's Recipe Motor Vehicle" (GRM), or the proprietary "Grandma's Recipe Trailer" (GRT). The primary vehicle, whether a GRM or GRT, is termed the "GR Vehicle." Franchisees have the option to operate an additional GRT as "Additional Equipment." The Franchise Agreement grants the franchisee the right to operate the GR Vehicle within a defined territory.
Beverly Anns Cookie grants a non-exclusive license to operate a single Franchised Business using the business formats, methods, procedures, signs, designs, standards, specifications, distinguishing elements, and intellectual property, collectively known as the "System." This operation must strictly comply with the terms and conditions outlined in the Franchise Agreement and be confined to the specified Territory or other areas detailed in Attachment A of the agreement. The franchisee acknowledges the significance of the System and Marks to the public and recognizes Beverly Ann's Cookie's standards of quality, appearance, and service.