What is the registration number for the 'Design Only' trademark used by Bevaris Alliance?

According to Bevaris Alliance's 2024 Franchise Disclosure Document, the 'Design Only' trademark is registered under registration number 6551817. This trademark, along with 'BEVARIS ALLIANCE', was registered on the United States Patent and Trademark Office principal register. Both trademarks were registered on November 9, 2021. The 'Design Only' trademark and the 'BEVARIS ALLIANCE' trademark share the same International Classes 35 and 43, covering food services business operations and management for others, as well as catering and contract food services. The 'Design Only' trademark's first use was in 2013. The serial number for the 'Design Only' trademark is 90386714.

For a prospective franchisee, this information is crucial as it confirms the legal protection Bevaris Alliance has for its brand and associated designs. Knowing the registration number allows franchisees to verify the trademark's status and scope through the United States Patent and Trademark Office. This registration assures franchisees that Bevaris Alliance has taken steps to protect its brand identity, which can be a significant factor in attracting and retaining customers.

The fact that Bevaris Alliance has registered both its name and a 'Design Only' trademark suggests a comprehensive approach to brand protection. This can be seen as a positive sign for franchisees, indicating that Bevaris Alliance is invested in safeguarding its brand assets. Franchisees should ensure they understand the specific guidelines for using these trademarks, as outlined elsewhere in the Franchise Disclosure Document, to avoid any potential infringement issues.