What is the purpose of the Mystery Shopper Program that Bevaris Alliance will establish?

According to the 2024 Bevaris Alliance Franchise Disclosure Document, Bevaris Alliance may establish a Mystery Shopper Program. The purpose of this program is to assist in monitoring the quality of products and services provided by a franchisee's business. It also serves to monitor the performance and development of the Bevaris Alliance system as a whole.

For a prospective franchisee, this means that Bevaris Alliance may use mystery shoppers to evaluate their location's adherence to brand standards and customer service protocols. This is a fairly common practice in the franchise industry, particularly in food service, to ensure consistency across all locations and maintain brand reputation.

Franchisees should be aware that there may be a Mystery Shopper Program Fee associated with the implementation and administration of this program. The FDD does not specify the amount of this fee, but it indicates that the franchisor will establish the fee from time to time. Franchisees should inquire about the current fee and how often mystery shoppers are used to assess their location.