What goods/services are covered by the 'BEVARIS ALLIANCE' trademark?

According to the 2024 Bevaris Alliance Franchise Disclosure Document, the 'BEVARIS ALLIANCE' trademark, registered under RN: 6551816 and SN: 90386707, covers specific goods and services within International Classes 35 and 43. Specifically, it includes "Food services business operations and management for others" (Int'l Class: 35) and "Catering; contract food services" (Int'l Class: 43). This registration indicates the scope of services that Bevaris Alliance is authorized to provide under this trademark. The trademark was registered on November 9, 2021. The first use of the trademark was in 2008, and it was filed on December 16, 2020.

For a prospective franchisee, this means that the 'BEVARIS ALLIANCE' trademark protects the brand's right to offer and manage food service businesses, as well as provide catering and contract food services. As a franchisee, you are granted the right to operate under this trademark, but you must adhere to Bevaris Alliance's rules and guidelines for its use. This includes restrictions on using the name or mark in unauthorized ways, such as with modifying words or in connection with unapproved products or services.

It is important to note that Bevaris Alliance will take action against infringements of the trademark and may reimburse franchisees for certain costs incurred in defending the trademark, provided that the franchisee promptly notifies Bevaris Alliance of any potential issues. Franchisees must also comply with any modifications or discontinuations of the trademark, with Bevaris Alliance covering tangible costs of compliance, such as changing signs. The first maintenance documents for the trademark are due in 2027.