Does Better Blend restrict a franchisee's access to customers?

According to Better Blend's 2024 Franchise Disclosure Document, there are no restrictions on Better Blend soliciting or accepting orders from consumers inside a franchisee's territory. Better Blend retains the right to use various channels of distribution, including the internet, catalog sales, telemarketing, or other direct marketing sales, to make sales within the franchisee's territory, using their principal trademarks or different trademarks than those used under the franchise agreement. Franchisees will not receive compensation for orders solicited or accepted from within their territory by Better Blend.

However, franchisees are not restricted to marketing and advertising solely within their territory, and all marketing and advertising, including online marketing, is subject to Better Blend's approval. This means that while Better Blend can directly solicit customers within a franchisee's territory without compensation to the franchisee, the franchisee can also market outside their territory with Better Blend's consent.

This policy is not uncommon in franchising, as franchisors often want to maintain control over brand consistency and explore various distribution channels. However, it's crucial for prospective franchisees to understand that Better Blend can directly compete for customers within their territory without providing any financial benefit to the franchisee. This could impact a franchisee's potential revenue and profitability, especially if Better Blend actively utilizes alternative distribution channels in the area.