What are some examples of locations that Better Blend considers to be a 'Limited Access Venue'?

According to Better Blend's 2024 Franchise Disclosure Document, a 'Limited Access Venue' is defined as a location that primarily serves customers within a specific facility. This definition is important for prospective franchisees because Better Blend retains the right to establish or license other businesses in Limited Access Venues, even within a franchisee's protected territory.

Specifically, Better Blend considers enclosed shopping centers, universities, churches and other religious institutions, sports stadiums, amusement parks, airports, transportation centers, hospitals, military complexes, and restricted business complexes to be Limited Access Venues. This means that while a franchisee may have a protected territory, Better Blend could still open or license another Better Blend location within that territory if it's within one of these types of venues.

For a potential Better Blend franchisee, this has significant implications. It means that the protected territory granted in the franchise agreement may not be as exclusive as it seems. A franchisee should carefully consider the presence of these types of venues within their territory and understand that Better Blend could potentially establish additional locations in those venues, which could impact their business. It would be prudent to discuss with Better Blend the company's strategy for developing Limited Access Venues and how that might affect existing franchisees.