Does the definition of 'Confidential Information' for a Better Blend franchise include supply systems?

According to Better Blend's 2024 Franchise Disclosure Document, Confidential Information is defined broadly and does include supply systems. The FDD specifies that confidential information includes all non-public information of or about the System, BBF, and any Better Blend business.

Specifically, the definition encompasses various elements such as the Manual, methods for operating the Business, non-public plans, data, financial information, recipes, processes, vendor pricing, supply systems, marketing systems, formulas, techniques, designs, layouts, operating procedures, customer data, information, and know-how. This means that franchisees must maintain the confidentiality of Better Blend's supply systems, including vendor details and processes.

This obligation extends both during and after the term of the Franchise Agreement, requiring franchisees to protect this information indefinitely. Franchisees are responsible for adhering to confidentiality procedures, limiting disclosure to employees on a need-to-know basis, and preventing unauthorized use or reproduction of confidential information. This also means that franchisees must report any unauthorized disclosure or use of confidential information to Better Blend.