What does the 'Tools For Success' fee cover for Best Western franchisees?

According to Best Western's 2025 Franchise Disclosure Document, all members are required to participate in the "Tools for Success" program at their own expense. The FDD does not elaborate on what this program entails.

Prospective franchisees should inquire with Best Western about the specifics of the "Tools for Success" program. Understanding the program's content, duration, and associated costs is crucial for budgeting and operational planning. Franchisees should also ask about the program's benefits and how it contributes to their success as Best Western members.

Understanding the full scope of required programs and their costs is essential for making an informed investment decision. This information will help potential franchisees assess the value and impact of the "Tools for Success" program on their Best Western franchise.