What are the criteria that an @HOME by Best Western Membership Application must meet to be approved by the Board?
Best_Western Franchise · 2025 FDDAnswer from 2025 FDD Document
An @HOME by Best Western Membership Application shall only be approved by the Board if it meets the following criteria:
- (1) New construction or substantially similar design to the @HOME prototype;
- (2) 100% extended stay rooms with kitchens in every room; and
- (3) No complimentary or paid for breakfast.
In addition, if an application is in a Member's impact radius, it requires a favorable vote of six (6) Directors.
(F) In the event an ambiguity, conflict or inadequate data exists in the application of the provisions of this section, the Board shall have the right in its sole discretion to resolve the conflict or ambiguity or to select appropriate data.
Source: Item 23 — Receipts (FDD pages 108–413)
What This Means (2025 FDD)
According to Best Western's 2025 Franchise Disclosure Document, an @HOME by Best Western Membership Application must meet specific criteria to be approved by the Board of Directors. These criteria are designed to ensure that the new property aligns with the brand standards for the @HOME sub-brand.
Specifically, the application will only be approved if the property is new construction or has a design substantially similar to the @HOME prototype. This ensures brand consistency and guest expectations are met. Additionally, all rooms in the property must be 100% extended stay rooms, each equipped with its own kitchen. This requirement emphasizes the extended-stay nature of the @HOME brand. Finally, the property cannot offer complimentary or paid-for breakfast, further differentiating it from other Best Western brands and aligning with the extended-stay model.
In addition to these criteria, if the application is within a Best Western member's impact radius, it requires a favorable vote from at least six directors. This adds another layer of scrutiny to protect existing members from potential negative impacts due to the new location. The Board also has the discretion to resolve any ambiguities, conflicts, or inadequate data in the application, ensuring they have the flexibility to make informed decisions.
Prospective franchisees should carefully consider these requirements to ensure their proposed property meets all the necessary criteria before submitting a membership application. Failure to meet these standards will likely result in the application being denied by the Board. Understanding these requirements is crucial for anyone looking to affiliate with Best Western under the @HOME brand.