If a Best Brains franchisee wants to use an unapproved supplier, what must they do?
Best_Brains Franchise · 2025 FDDAnswer from 2025 FDD Document
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- We Must Approve Advertising. You may only use advertising material not prepared or previously approved by us, by submitting it to us for approval. If you do not receive written approval within fourteen days after the date of receipt by us of the materials, we will be deemed to have disapproved. You will have access to corporate provided social media and the ability to use and post pursuant to our guidelines, but we will have master rights on such social media, and can change or edit your posts. You also must abide by our guidelines with respect to any digital chat communication tools that you use.
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- Websites. You are not allowed to create or manage their own websites or domains associated with their Best Brains business. Each location has a part of our website dedicated to them, and you are obligated to provide new content for this section from time to time pursuant to our guidelines.
Source: Item 23 — RECEIPTS (FDD pages 42–190)
What This Means (2025 FDD)
Based on the 2025 Best Brains Franchise Disclosure Document, if a franchisee wishes to use advertising material not already approved by Best Brains, they must submit it to the franchisor for approval. Best Brains has 14 days from receipt of the materials to provide written approval. If the franchisee does not receive written approval within this 14-day period, Best Brains will be considered to have disapproved the material.
This policy ensures that all advertising aligns with the brand's standards and image. It allows Best Brains to maintain consistency and quality across all franchise locations. The franchisee has the right to submit materials, but Best Brains retains control over the final advertising content.
This requirement also extends to the franchisee's online presence. While franchisees have access to corporate-provided social media and can post content according to Best Brains' guidelines, the franchisor retains master rights and can change or edit posts. Additionally, franchisees must adhere to Best Brains' guidelines for any digital chat communication tools they use. Franchisees are not allowed to create or manage their own websites or domains associated with their Best Brains business; instead, each location has a dedicated section on the corporate website, for which franchisees must provide new content according to the franchisor's guidelines.