As a Best Brains franchisee, can I use 'd/b/a BEST BRAINS' on bank accounts?

According to Best Brains' 2025 Franchise Disclosure Document, franchisees are permitted to use "d/b/a BEST BRAINS" on bank accounts. The FDD specifies that all bank accounts and other similar documents must contain the actual name of the person or entity owning the Best Brains franchise. However, it also states that these documents may additionally include "d/b/a BEST BRAINS."

This allowance provides franchisees with the flexibility to operate their Best Brains center under the registered Best Brains trademark while still maintaining proper legal and financial documentation. Using "d/b/a BEST BRAINS" on bank accounts can help to reinforce the brand identity and create consistency across different aspects of the business.

It is important for prospective Best Brains franchisees to ensure they adhere to all guidelines provided by Best Brains regarding trademark usage and display. While the FDD permits the use of "d/b/a BEST BRAINS" on bank accounts, franchisees should confirm with Best Brains about any specific requirements or restrictions related to how the name should be formatted or displayed on these documents to ensure full compliance with the franchise agreement.