What factors does Best Brains consider when evaluating the proximity to other businesses of the proposed Best Brains site?
Best_Brains Franchise · 2025 FDDAnswer from 2025 FDD Document
Before you open your Franchised Business, we will:
(1) Use our reasonable best efforts to review a site you have selected. We review the site in order to evaluate and approve the location of your Franchised Business within thirty days after you provide us the information about the site. Additional sites are considered until our approval is reached. You must obtain our approval of the site location and the lease. The factors which we may (but are not required to) consider for our approval include demographic radius characteristics and growth factors in the area, traffic patterns, ease of access, parking, visibility, allowed signage, competition from other businesses providing similar products and services, the proximity to other businesses, the nature of the businesses in proximity to the proposed site, and other commercial characteristics (including rental obligations and other lease terms for the proposed site) and the size, appearance and other physical characteristics of the proposed site location. We recommend that the size of the location be 1,000 to 1,500 square feet. We approve or disapprove locations or leases by a written notice which is delivered to you. We use our reasonable best efforts to deliver this notification to you within 30 days after the location evaluation or lease information is available.
Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS, AND TRAINING (FDD pages 23–28)
What This Means (2025 FDD)
According to Best Brains' 2025 Franchise Disclosure Document, when reviewing a potential site for a franchise, Best Brains may consider several factors related to nearby businesses. These factors include the proximity to other businesses and the nature of those businesses. Best Brains also considers other commercial characteristics and the physical characteristics of the proposed site.
Site approval is a crucial step for prospective franchisees. Best Brains aims to review and approve the site within thirty days of receiving the necessary information. Franchisees must secure Best Brains' approval of both the site location and the lease agreement. The document specifies that Best Brains is not required to consider these factors, indicating that the site selection criteria are discretionary.
This evaluation helps Best Brains ensure that new locations have the best chance of success, taking into account local market conditions and competition. The FDD also notes that Best Brains recommends that the size of the location be 1,000 to 1,500 square feet.