What does the asterisk (*) signify in the Best Brains Systemwide Outlet Summary?
Best_Brains Franchise · 2025 FDDAnswer from 2025 FDD Document
| Outlet Type | Year | Outlets at the Start of the Year | Outlets at the End of the Year | Net Change |
|---|---|---|---|---|
| Franchised | 2022 | 114 | 116 | +2 |
| 2023 | 116 | 122 | +6 | |
| 2024 | 122 | 162 | +40 | |
| Company- | 2022 | 5 | 2 | -3 |
| Owned* | ||||
| 2023 | 2 | 2 | 0 | |
| 2024 | 2 | 2 | 0 | |
| Total Outlets | 2022 | 119 | 118 | -1 |
| 2023 | 118 | 124 | +6 | |
| 2024 | 124 | 164 | +40 |
Source: Item 20 — OUTLETS AND FRANCHISEE INFORMATION (FDD pages 36–42)
What This Means (2025 FDD)
According to the 2025 Best Brains Franchise Disclosure Document, the asterisk in the Systemwide Outlet Summary relates to 'Company-Owned' outlets. The table provides data on the number of franchised and company-owned Best Brains centers for the years 2022, 2023, and 2024.
Specifically, the asterisk appears next to the 'Company-Owned' designation in the table. This indicates that the data presented on the number and changes in company-owned Best Brains centers is distinct from that of franchised locations.
For a potential Best Brains franchisee, this distinction is important because it provides insight into the operational structure of the franchise system. It shows how many outlets are directly managed by the franchisor versus those run by franchisees. Reviewing this data over the three-year period can reveal trends in Best Brains's strategy regarding company-owned versus franchised locations, which could influence a franchisee's expectations and understanding of the support and competition they might encounter.