What was the total revenue for a Bens Soft Pretzels Meijer with Mobile Addendum (SSM2) in 2022?
Bens_Soft_Pretzels Franchise · 2025 FDDAnswer from 2025 FDD Document
| Type of | Type of Operator | Total $ (Per Store if more than one Store) | |||||
|---|---|---|---|---|---|---|---|
| Business | |||||||
| Unit | |||||||
| SS | Single Store | Total 2022 | Total 2023 | Total 2024 | |||
| SS | Operators | Total 2022 | Total 2023 | ||||
| SS1 | 1 Stand Alone | $406,496.00 | $585,209.00 | $686,994.00 | |||
| SS2 | 1 Mall | $156,226.00 | $187,267.00 | $204,491.00 | |||
| SS3 | 1 Walmart | $93,012.00 | $125,905.00 | $132,330.00 | |||
| SS4 | 1 Meijer | $137,544.00 | $217,611.00 | $218,359.00 | |||
| SS5 | 1 Stand Alone | $136,782.00 | $146,803.00 | $98,465.00 | |||
| SS6 | 1 Mall | $230,864.00 | $298,259.00 | $191,499.00 | |||
| SSM | Single store with | Total 2022 | Total 2023 | Total 2024 | |||
| Mobile/Venue | |||||||
| SSM1 | 1 Walmart with | $173,118.00 | $158,303.00 | $65,963.00 | |||
| Mobile Addendum | |||||||
| SSM2 | 1 Meijer with | $371,048.00 | $332,200.00 | $211,698.00 | |||
| Mobile Addendum | |||||||
| SSM3 | 1 Walmart with 1 | $342,716.00 | $394,821.00 | $463,940.00 | |||
| Mobile 1 venue |
Source: Item 19 — FINANCIAL PERFORMANCE REPRESENTATIONS (FDD pages 37–42)
What This Means (2025 FDD)
According to Bens Soft Pretzels's 2025 Franchise Disclosure Document, the total revenue for a single Bens Soft Pretzels store operating within a Meijer location and having a mobile addendum (SSM2) was $371,048 in 2022. This figure represents the gross sales for franchisee-owned operating stores that were open for at least one year.
It's important to note that this is a historical financial performance representation based on data provided by Bens Soft Pretzels's affiliates. The FDD explicitly states that individual results may vary, and there is no guarantee that a new franchisee will achieve the same level of sales. Prospective franchisees should carefully consider this information, along with other factors such as location, market conditions, and their own management skills, when evaluating the potential profitability of a Bens Soft Pretzels franchise.
The FDD also clarifies the definition of "Gross Sales," which includes all revenues derived directly or indirectly from the business, including on-premises sales and monies derived at or away from the business, whether from cash, check, credit and debit card, trade credit or credit transactions, including without limitation business interruption insurance proceeds and service charges in lieu of gratuity, but excluding (i) sales taxes collected from customers and paid to the appropriate taxing authority and (ii) the amount of all coupons redeemed. This definition provides clarity on what is included in the reported revenue figures.
Bens Soft Pretzels emphasizes that they do not authorize employees or representatives to make any financial performance representations beyond what is included in the FDD. If a prospective franchisee receives any other financial performance information or projections, they are advised to report it to the franchisor's management, the Federal Trade Commission, and the appropriate state regulatory agencies. This is a standard disclaimer in franchise agreements, intended to protect both the franchisor and the franchisee from unrealistic or misleading projections.