Under the Ben Jerrys Manager-to-Franchisee Pathways Program, what is the minimum equity/ownership interest in the franchise required for eligibility?
Ben_Jerrys Franchise · 2025 FDDAnswer from 2025 FDD Document
For Ben & Jerry's Scoop Shop managers that are pursuing franchise ownership, we offer a waiver of initial franchise fees (such waiver is intended for managers will own 100% of the franchise), up to a 2-year period of royalty waivers (a 2-year royalty waiver shall be applicable to managers that acquire at least 50% equity/ownership of a franchise in the aggregate; a 1-year royalty waiver shall be applicable to managers that acquire between 20-50% equity/ownership of a franchise in the aggregate ) and reimbursement for approved learning and development expenses (e.g., attending Ben & Jerry's Franchise Annual Meeting). Qualification for this program is evaluated on a case-by-case basis and managers must meet certain criteria to be considered for the program. As of the issuance date of this disclosure document, such criteria include (i) a minimum equity/ownership interest of 20% in the franchise; (ii) a minimum of 1-year experience as a Ben & Jerry's Scoop Shop manager; (iii) demonstrated System participation (e.g. attendance at Franchise Annual Meeting, participation in Systemwide calls, etc.); and (iv) a demonstrated commitment to and understanding of Ben & Jerry's three-part mission (see Item 1, above). This program may be modified without notice at any time and we may establish and/or eliminate any benefits as we deem in the best interests of the System.
Source: Item 5 — INITIAL FEES (FDD pages 20–23)
What This Means (2025 FDD)
According to Ben Jerrys's 2025 Franchise Disclosure Document, the Manager-to-Franchisee Pathways Program requires a minimum equity/ownership interest of 20% in the franchise to be eligible. This program is designed to help Ben Jerrys Scoop Shop managers transition into franchise ownership.
In addition to the equity requirement, candidates must have at least one year of experience as a Ben Jerrys Scoop Shop manager. They also need to demonstrate active participation in the Ben Jerrys system, such as attending the Franchise Annual Meeting and participating in system-wide calls. Furthermore, applicants must show a commitment to and understanding of Ben Jerrys's three-part mission.
It's important to note that qualification for the Manager-to-Franchisee Pathways Program is evaluated on a case-by-case basis. The specific criteria and benefits of the program, such as the waiver of initial franchise fees and royalty waivers, are subject to change at any time at Ben Jerrys's discretion. Prospective franchisees should confirm the current terms and conditions of the program with Ben Jerrys before making any decisions.