conditional

Under what condition related to refurbishment will a Ben Jerrys transferee be required to refurbish, renovate, and/or reconstruct the Scoop Shop at their own expense?

Ben_Jerrys Franchise · 2025 FDD

Answer from 2025 FDD Document

  • 14.3.6 If the Scoop Shop has not been refurbished pursuant to Section 7.17 within five (5) years of the proposed transfer, that the transferee shall, at its expense and in a manner satisfactory to BEN & JERRY'S, refurbish, renovate, and/or reconstruct the Scoop Shop, and expend such funds as BEN & JERRY'S requires in doing so, to conform to the building design, trade dress, color schemes, and presentation of the Proprietary Marks to the image then in effect for new or the most recently remodeled Scoop Shops including structural changes, remodeling, redecoration, and modifications to existing improvements;

The expenditure limitations of this Section 7.17 shall not apply to renovations, redesign, refurbishment, and modernization required pursuant to either of the following: Section 2.2.7 relating to the renewal of franchise rights; or Section 14.3.6 relating to transfers under this Agreement.

Source: Item 22 — CONTRACTS (FDD pages 133–134)

What This Means (2025 FDD)

According to Ben Jerrys's 2025 Franchise Disclosure Document, a transferee—someone who is acquiring an existing Ben Jerrys Scoop Shop—may be required to refurbish, renovate, or reconstruct the shop at their own expense. This requirement is triggered if the Scoop Shop has not been refurbished within five years of the proposed transfer date, according to the standards outlined in Section 7.17 of the franchise agreement.

If the refurbishment requirement is triggered, the transferee must ensure the Scoop Shop conforms to Ben Jerrys's current standards for building design, trade dress, color schemes, and presentation of proprietary marks. This includes any structural changes, remodeling, redecoration, and modifications necessary to align the shop's image with that of new or recently remodeled Ben Jerrys locations. The refurbishment work must be completed in a manner satisfactory to Ben Jerrys.

This condition is significant for potential transferees because it can represent a substantial, unplanned expense on top of the transfer fees and other acquisition costs. It is important for anyone considering acquiring an existing Ben Jerrys Scoop Shop to determine when the last refurbishment was completed and to factor in the potential cost of a required upgrade to meet current brand standards. This is especially important because the expenditure limitations outlined in Section 7.17 do not apply to transfers under the agreement, meaning there is no cap on how much Ben Jerrys can require the transferee to spend on the refurbishment.

Disclaimer: This information is extracted from the 2025 Franchise Disclosure Document and is provided for research purposes only. It does not constitute legal or financial advice. Consult with a franchise attorney before making any investment decisions.