Is it possible that Ben Jerrys will offer a co-branding option to franchisees in the future?
Ben_Jerrys Franchise · 2025 FDDAnswer from 2025 FDD Document
We currently do not have a formal co-branding program, that is, a program giving franchisees the option of operating a Scoop Shop together with any other branded business from the same location. We may offer this option in the future.
Source: Item 1 — THE FRANCHISOR AND ANY PARENTS, PREDECESSORS, AND AFFILIATES (FDD pages 9–16)
What This Means (2025 FDD)
According to Ben Jerrys's 2025 Franchise Disclosure Document, the company does not currently have a formal co-branding program. A co-branding program would allow franchisees the option to operate a Ben Jerrys Scoop Shop in conjunction with another branded business from the same location. However, Ben Jerrys states that it may offer this co-branding option to franchisees in the future.
For a prospective franchisee, this means that while co-branding is not currently an option, it is something that Ben Jerrys may consider offering in the future. This could potentially provide franchisees with opportunities to partner with complementary businesses and increase revenue streams by attracting a wider customer base.
It's important for potential franchisees to inquire with Ben Jerrys about the specific details of any potential future co-branding program, including the types of businesses that would be eligible for co-branding, any restrictions or requirements that would be imposed, and the potential financial implications of such an arrangement.