What were Ben Jerrys' net product sales in 2023?
Ben_Jerrys Franchise · 2025 FDDAnswer from 2025 FDD Document
| BEN & JERRY'S FRANCHISING, INC. AND SUBSIDIARY | ||
|---|---|---|
| Consolidated Statements of Operations | ||
| (In Thousands) | ||
| 2023 | 2022 | |
| Net product sales | $ 5,770 | $ 4,338 |
| Other revenues | ||
| Commission revenue | 4,644 | 4,706 |
| Franchise fee revenue | 33 | 24 |
| Royalty fee revenue | 2,603 | 1,594 |
| Franchise advertising contribution | 2,057 | 2,019 |
| Total revenues | 15,107 | 12,681 |
| Cost of sales | 1,748 | 1,448 |
| Gross profit | 13,359 | 11,233 |
| Selling, general and administrative expenses | 11,799 | 11,547 |
| Profit (loss) from operations | 1,560 | (314) |
| Other income (expense) | ||
| Interest expense from related party | (9) | (11) |
| Profit (loss) before income taxes | 1,551 | (325) |
| Income tax (expense) benefit | (390) | 67 |
| Net profit (loss) | $ 1,161 | $ (258) |
| See accompanying notes to consolidated financial statements |
Source: Item 21 — FINANCIAL STATEMENTS (FDD pages 89–133)
What This Means (2025 FDD)
According to Ben Jerrys's 2025 Franchise Disclosure Document, the company's net product sales for 2023 were $5,770,000. This figure reflects the revenue generated from sales at the two company-owned scoop shops. These shops function similarly to franchised locations, selling ice cream and related products directly to customers. All sales from these company-owned locations are reported as Net Product Sales on the Consolidated Statement of Operations.
For a prospective franchisee, understanding the net product sales of company-owned stores can provide insight into the potential revenue generation of a typical Ben Jerrys outlet. While franchisee-owned stores will have different revenue streams, such as royalties and franchise fees, the net product sales offer a baseline for assessing the brand's overall sales performance. It's important to note that these figures do not include revenues from franchise locations.
It is also important to consider that Ben Jerrys relies on Unilever and Homemade for management, administrative, and operational support. The financial statements include allocations from these companies, reflecting the utilization of services provided or the benefit received by Ben Jerrys. These allocations are factored into the overall financial performance of the company.