factual

What is the dependency between site approval and lease execution in the Ben Jerrys agreement?

Ben_Jerrys Franchise · 2025 FDD

Answer from 2025 FDD Document

PROSPECTIVE OPERATOR represents and warrants to BEN & JERRY'S that (i) PROSPECTIVE OPERATOR has not executed a lease for the Shop; and (ii) PROSPECTIVE OPERATOR shall only execute a lease for the Shop after obtaining approval of the proposed site by BEN & JERRY'S in accordance with Section 6 of this Preliminary Agreement.

PROSPECTIVE OPERATOR acknowledges and agrees that if PROSPECTIVE OPERATOR executes a lease for the Shop prior to obtaining the approval of the site by BEN & JERRY'S, such action shall be a non-curable default and BEN & JERRY'S may, at its option, terminate this Preliminary Agreement immediately and all rights granted hereunder.

    1. Identification of a Site for a Shop. Within the Evaluation Period, PROSPECTIVE OPERATOR agrees to locate and submit one or more proposed sites, in the manner described

below, as necessary to identify a specific site for a Shop that BEN & JERRY'S finds acceptable as described below. PROSPECTIVE OPERATOR shall submit to BEN & JERRY'S a site evaluation package ("SEP"), in a form prescribed by BEN & JERRY'S, identifying each proposed site and describing the preliminary design, relevant demographic and cost factors concerning such site. BEN & JERRY'S shall have the right to require that PROSPECTIVE OPERATOR simultaneously submit SEP's for up to three (3) proposed sites. BEN & JERRY'S shall have ten (10) business days after receipt of a SEP from PROSPECTIVE OPERATOR to approve or disapprove, in its sole discretion, the proposed site for the Shop. PROSPECTIVE OPERATOR must obtain written approval by BEN & JERRY'S of the proposed site, including its preliminary design, in the form of a "Site Authorization Notice," before executing a lease or a binding agreement to purchase the proposed site. PROSPECTIVE OPERATOR shall execute a lease that complies with Section 7 of this Preliminary Agreement or a binding agreement to purchase the site within thirty (30) days of approval of the site by BEN & JERRY'S.

    1. Leases. If PROSPECTIVE OPERATOR will occupy the premises from which the Shop is operated under a lease or sublease, PROSPECTIVE OPERATOR shall, prior to the execution of the lease, submit the lease to BEN & JERRY'S for its review to ensure that the lease contains the conditions set forth in the Ben & Jerry's Lease Rider which may include, but are not limited to:
  • a. That the initial term of the lease, or the initial term together with renewal terms, shall be for ten (10) years, unless a shorter term is approved by BEN & JERRY'S;
  • b. That the lessor consents to PROSPECTIVE OPERATOR's use of such Proprietary Marks (as defined in the Franchise Agreement) and initial signage as BEN & JERRY'S may prescribe for the Shop;
  • c. That the use of the premises be restricted solely to the operation of the Shop;
  • d. That the lessor provide to BEN & JERRY'S copies of any and all notices of default given to PROSPECTIVE OPERATOR under the lease; and
  • e. That BEN & JERRY'S have the right to enter the premises to make modifications necessary to protect the Proprietary Marks or the System or to cure any default under the Franchise Agreement.

Source: Item 23 — RECEIPTS (FDD pages 134–358)

What This Means (2025 FDD)

According to Ben Jerrys's 2025 Franchise Disclosure Document, a prospective franchisee, referred to as the "PROSPECTIVE OPERATOR", must secure written approval of their proposed site from Ben Jerrys before executing a lease or purchase agreement for that site. This approval comes in the form of a "Site Authorization Notice." The PROSPECTIVE OPERATOR then has 30 days from the date of site approval to execute a lease or binding agreement to purchase the site.

Ben Jerrys also requires that before the lease is signed, it must be submitted to them for review to ensure it contains specific conditions outlined in the Ben & Jerry's Lease Rider. These conditions include stipulations about the lease term (typically 10 years), consent for the use of Ben Jerrys's proprietary marks and signage, restrictions on the premises' use solely for the Scoop Shop, provisions for Ben Jerrys to receive default notices, and the right for Ben Jerrys to enter the premises for modifications or to cure defaults under the Franchise Agreement.

The FDD emphasizes that executing a lease before obtaining site approval from Ben Jerrys constitutes a non-curable default. This gives Ben Jerrys the option to immediately terminate the Preliminary Agreement. This condition underscores the importance of adhering to the prescribed sequence to avoid jeopardizing the agreement. Ben Jerrys approval of a site does not provide any assurance, representation, or warranty of any kind, express or implied, as to the suitability of the site for the Shop or for any other purpose.

Disclaimer: This information is extracted from the 2025 Franchise Disclosure Document and is provided for research purposes only. It does not constitute legal or financial advice. Consult with a franchise attorney before making any investment decisions.