What digital advertising services is a Belocal franchisee currently authorized to sell?

According to Belocal's 2025 Franchise Disclosure Document, franchisees are authorized to sell digital advertising services, specifically "Extended Reach" services for print advertisements. This means that while Belocal franchisees primarily focus on selling print advertising for the Belocal publication, they can also offer digital advertising options that extend the reach of those print ads.

In addition to selling "Extended Reach" services, Belocal franchisees have the opportunity to solicit leads for and facilitate client relationships with Hyport Digital, which is Belocal's digital marketing services business. Hyport Digital offers a range of services including search engine optimization, search engine marketing, web design, email marketing, social media advertising, and more. However, this opportunity is contingent on the continuation of the sales program, which Belocal can modify or discontinue at its discretion.

To qualify for the opportunity to facilitate client relationships with Hyport Digital, Belocal may require franchisees to complete additional training and achieve certain certifications. This suggests that Belocal is committed to ensuring that franchisees have the necessary skills and knowledge to effectively represent Hyport Digital's services. While franchisees can earn commissions from these activities, it's important to note that the program's availability and structure are subject to change by Belocal.