According to the Belocal Franchise Agreement, what is included in Attachment B?

According to Belocal's 2025 Franchise Disclosure Document, Attachment B to the Franchise Agreement includes the trademarks associated with the System. The System is identified by certain trade names, service marks, trademarks, logos, emblems, and indicia of origin, including, but not limited to, the trademark(s) set forth in Attachment B and such other trade names, service marks, trademarks, logos, emblems, and indicia of origin as are now designated, and may hereafter be designated by Franchisor in writing, for use in connection with the System. This attachment lists the specific trademarks that Belocal franchisees are authorized to use as part of their franchise operations.

For a prospective Belocal franchisee, understanding the trademarks listed in Attachment B is crucial because it defines the scope of branding and marketing materials they are permitted to use. This ensures consistency across all Belocal franchises and protects the brand's identity. Franchisees must adhere to these guidelines to maintain uniformity and avoid any legal issues related to trademark infringement.

However, it is important to note that for franchisees operating a "Test Publication," Attachment B to the Franchise Agreement is deleted in its entirety and is replaced with Schedule 1 to the Amendment. Therefore, franchisees should verify which attachment applies to their specific franchise agreement to ensure they are using the correct trademarks and adhering to the appropriate brand standards.