For what purposes can SpeedLine use Customer Content or User Data from a Beggars Pizza franchise?

According to Beggars Pizza's 2025 Franchise Disclosure Document, SpeedLine is restricted in how it uses Customer Content and User Data obtained from a Beggars Pizza franchise. Specifically, SpeedLine may use this data to provide the online ordering service to the franchisee and for statistical reporting or analytical purposes. This means SpeedLine can access and utilize the data to ensure the online ordering system functions correctly for Beggars Pizza customers.

However, SpeedLine is also permitted to aggregate, use, disclose, distribute, and publish anonymous statistical or analytical Customer Content or User Data regarding the use and functioning of its system. This implies that while individual customer data remains protected, SpeedLine can analyze the data in an anonymized form to improve its services and understand usage patterns. This aggregated data becomes the sole property of SpeedLine.

Beggars Pizza franchisees should be aware that SpeedLine is obligated to protect Customer Content and User Data against unauthorized disclosure or use, employing commercially reasonable security measures. Upon termination or expiration of the agreement, SpeedLine has no obligation to retain this data and may delete it 30 days after termination or expiration, unless legally prohibited. This highlights the importance of franchisees maintaining their own data backups, as SpeedLine does not assume responsibility for data retention.