Are advertising and promotional materials provided by Beggars Pizza free of charge?

According to Beggars Pizza's 2025 Franchise Disclosure Document, advertising and promotional materials are not provided free of charge. Beggars Pizza may make available approved advertising and promotional materials such as merchandising and point-of-purchase materials, and materials for special promotions, but these are at the franchisee's expense.

Beggars Pizza requires franchisees to participate in promotional programs, including the issuance and acceptance of gift cards, loyalty cards, gift certificates, and coupons. Franchisees are also obligated to pay a weekly fee of 1% of their gross sales to the Brand Fund, which is used to cover the costs of advertising, marketing, and promotional activities.

In addition to the Brand Fund contribution, franchisees must spend at least $10,000 on an initial grand opening local advertising program within 30 days of opening their restaurant. During the first three months of operation, franchisees must spend at least $3,000 per month on local marketing, advertising, and promotion. After this initial period, franchisees are required to spend 2% of gross sales monthly on local marketing, advertising, and promotion as directed by Beggars Pizza.