How must advertising materials display the Proprietary Marks for Beggars Pizza?
Beggars_Pizza Franchise · 2025 FDDAnswer from 2025 FDD Document
ies which may be susceptible to correction by Franchisor and to charge Franchisee a reasonable fee for Franchisor's expenses in so acting, payable to Franchisor upon demand. The foregoing will be in addition to such other remedies Franchisor may have.
- 7.11 Advertising Materials. Franchisee must ensure that all advertising and promotional materials, signs, decorations, and other items specified by Franchisor bear the Proprietary Marks in the form, color, location, and manner prescribed
Source: Item 22 — CONTRACTS (FDD page 39)
What This Means (2025 FDD)
According to Beggars Pizza's 2025 Franchise Disclosure Document, all advertising and promotional materials must display the Proprietary Marks in the form, color, location, and manner prescribed by Beggars Pizza. This includes materials such as signs and decorations. Beggars Pizza retains the right to specify acceptable and unacceptable advertising, and their determination is binding on the franchisee.
This means a franchisee must adhere strictly to Beggars Pizza's guidelines when using their trademarks in any advertising. The franchisee does not have the freedom to alter the marks or use them in ways not explicitly approved by Beggars Pizza. This control ensures brand consistency across all franchise locations.
Beggars Pizza also has the right to modify, add to, discontinue use of, or substitute different proprietary marks. The franchisee is responsible for promptly complying with these changes, including bearing the costs of modifying signs, advertising materials, and interior graphics to reflect the updated marks. This could potentially create unexpected expenses for the franchisee as the brand evolves.