Does Beem Light Sauna impose restrictions on the retail customers a franchisee may serve at their Studio?
Beem_Light_Sauna Franchise · 2025 FDDAnswer from 2025 FDD Document
We impose no restriction on the retail customers that you may serve at your Studio, but you may not make any sales of products or services outside of the Studio, conduct Sessions or programs outside of the Studio, or use vendor relationships that you establish through your association with us or the Brand for any other purpose besides the operation of the Studio, unless we consent in writing. You agree to purchase products solely for resale to retail customers, and not for resale or redistribution to any other party, including other franchisees in our network. You may not offer products or services in connection with the Marks on any website on the Internet or any other electronic communication network unless we consent in writing. Any media advertising or direct mail marketing that you conduct must be predominantly focused within your Territory, unless we agree otherwise. While there are no territorial restrictions from accepting business from customers that reside or work or are otherwise based outside of your Territory if these customers contact you, we reserve the right to implement rules and restrictions regarding soliciting such customers in the future in our Manuals or otherwise in writing.
You must ensure that all customers participating in Sessions register and reserve spaces through the Technology, make payments through the Technology System, and sign a waiver in a form that we prescribe or approve.
You may not offer products or services in connection with the Marks on any website on the Internet or any other electronic communication network unless we consent in writing. Any media advertising or direct mail marketing that you conduct must be predominantly focused within your Territory, unless we agree otherwise.
Source: Item 16 — RESTRICTIONS ON WHAT THE FRANCHISEE MAY SELL (FDD pages 54–55)
What This Means (2025 FDD)
According to the 2025 Beem Light Sauna Franchise Disclosure Document, there are no restrictions imposed on the retail customers a franchisee may serve at their studio. However, franchisees are restricted from making sales of products or services outside of the studio, conducting sessions or programs outside of the studio, or leveraging vendor relationships established through Beem Light Sauna for purposes beyond the studio's operation without written consent. Franchisees must purchase products solely for resale to retail customers and not for redistribution to any other party, including other franchisees.
Beem Light Sauna franchisees are prohibited from offering products or services connected to the brand's trademarks on any website or electronic communication network without written consent. Any media advertising or direct mail marketing must primarily focus within the franchisee's territory, unless otherwise agreed upon. While franchisees can accept business from customers outside their territory who contact them, Beem Light Sauna retains the right to implement rules and restrictions regarding soliciting such customers in the future, as outlined in their manuals or in writing.
All customers participating in sessions must register, reserve spaces, and make payments through the designated technology system, and they must also sign a waiver in the prescribed or approved form. These regulations ensure that the Beem Light Sauna brand maintains control over its service delivery and customer interaction processes, even while allowing franchisees to serve a broad customer base within the studio setting.