For Beem Light Sauna, can the Brand Fund be used for reasonable administrative costs?
Beem_Light_Sauna Franchise · 2025 FDDAnswer from 2025 FDD Document
We may also use contributions to the Brand Fund for reasonable administrative costs and overhead we incur in the administration of the Brand Fund and the implementation of Brand Fund-supported programs.
Source: Item 23 — RECEIPT (FDD pages 71–230)
What This Means (2025 FDD)
According to the 2025 FDD, Beem Light Sauna can use the Brand Fund for reasonable administrative costs. Specifically, Beem Light Sauna may use contributions to the Brand Fund to cover reasonable administrative costs and overhead incurred while administering the Brand Fund and implementing Brand Fund-supported programs.
This means that a portion of the money franchisees contribute to the Brand Fund can be used by Beem Light Sauna to manage the fund itself. These costs could include salaries for personnel who manage the fund, office expenses, and other related overhead.
It is important to note that Beem Light Sauna retains sole discretion over the marketing programs and the use of the Brand Fund. While they may consult with a franchisee advisory council or a committee of franchisees, the final decision-making authority rests with Beem Light Sauna. Additionally, the FDD states that there is no guarantee that franchisees will benefit from the Brand Fund in proportion to their contributions.