Does Beehive Homes provide assistance with marketing during the opening of a Beehive Homes franchise?

According to Beehive Homes' 2025 Franchise Disclosure Document, as part of the obligations Beehive Homes will perform before the opening of your Beehive Homes location, a representative will assist you in marketing. Specifically, the Beehive Homes representative will assist in hiring staff, training personnel, marketing, inventory control, and promotional programs in connection with the opening of the Home.

While Beehive Homes offers marketing assistance during the opening phase, it's important to note that Beehive Homes has no obligation to conduct any advertising program for your Home. However, you are encouraged to advertise your Home, but all advertising materials must be approved by Beehive Homes. Beehive Homes does not have an advertising council composed of franchisees to advise them on advertising matters. You are also not required to participate in any local or regional advertising cooperative, nor are you required to participate in any other advertising fund.

This initial marketing assistance can be beneficial for new franchisees, helping them establish a presence in their local market. However, franchisees should be prepared to take the lead in their ongoing advertising efforts, ensuring all materials align with Beehive Homes' standards and receive the necessary approvals. Understanding the scope and limitations of Beehive Homes' marketing support is crucial for setting realistic expectations and planning a comprehensive marketing strategy.