Must Beehive Homes franchisees submit advertising materials for approval?
Beehive_Homes Franchise · 2025 FDDAnswer from 2025 FDD Document
- 8.9. Advertising Conditions. Franchisee covenants to advertise and promote the Home and related services using the Standards for all Homes, at its cost and expense. Franchisee will not use any advertising or promotional materials (including any materials in digital, electronic or computerized form or in any form of media that exists now or is developed in the future) which have not been previously submitted to and approved in writing by Franchisor. Franchisee will immediately discontinue its use of any advertising or promotional material which is disapproved by Franchisor, even if previously approved. Further, Franchisee covenants that it will use only the website provided by Franchisor and that it will not maintain any other website or link to any other website relating to activities conducted in connection with this Agreement, without the express written approval of Franchisor.
Source: Item 23 — RECEIPTS (FDD pages 34–123)
What This Means (2025 FDD)
According to Beehive Homes' 2025 Franchise Disclosure Document, franchisees must submit all advertising and promotional materials to Beehive Homes for written approval before use. This includes materials in digital, electronic, or computerized form, as well as any form of media that currently exists or may be developed in the future.
Beehive Homes franchisees are also required to discontinue using any advertising or promotional material that Beehive Homes disapproves of, even if it was previously approved. Furthermore, franchisees must use only the website provided by Beehive Homes and cannot maintain any other website or link to any other website related to the Beehive Homes business without express written approval from Beehive Homes.
This level of control over advertising is common in franchising to ensure brand consistency and protect the brand's image. By requiring approval, Beehive Homes can ensure that all advertising aligns with their standards and does not make any misleading or unapproved claims. This protects both the brand and other franchisees in the system. A prospective franchisee should carefully consider these requirements and ensure they are comfortable adhering to Beehive Homes' advertising guidelines.