Does the Beehive Homes definition of 'Copyrighted Materials' include sales literature?
Beehive_Homes Franchise · 2025 FDDAnswer from 2025 FDD Document
- 2.4. "Copyrighted Materials" means all brochures, advertisements, sales literature, publications, the Manual (as defined below) and all other printed or copyrightable materials prepared by or for Franchisor and made generally available to franchisees.
Source: Item 23 — RECEIPTS (FDD pages 34–123)
What This Means (2025 FDD)
According to Beehive Homes' 2025 Franchise Disclosure Document, the definition of "Copyrighted Materials" includes sales literature. Specifically, the FDD defines what materials fall under this category, which is relevant because franchisees are granted a limited, nonexclusive right to use these materials.
This means that as a Beehive Homes franchisee, you are authorized to use the sales literature provided by the franchisor. However, this right is not exclusive, and Beehive Homes retains ownership of these materials. Upon termination or expiration of the franchise agreement, the franchisee must cease using and either return or destroy all documents, instructions, displays, and advertising items related to these copyrighted materials.
This requirement ensures that Beehive Homes maintains control over its brand and marketing materials. It also means that franchisees cannot continue to use these materials if they leave the franchise system. Franchisees should carefully adhere to the guidelines provided by Beehive Homes regarding the use of these materials to avoid any potential breach of contract.