When does Beehive Homes agree to impart and disclose the Trade Secrets to the Franchisee?

According to the 2025 Beehive Homes Franchise Disclosure Document, Beehive Homes agrees to disclose its trade secrets to the franchisee prior to the opening of the Beehive Homes location for business. This is part of the nonexclusive right and sub-license granted to the franchisee to use the Names and Marks, Trade Secrets, and Copyrighted Materials in connection with the operation of the Beehive Homes business.

This disclosure is crucial for the franchisee to understand and implement the Beehive Homes system effectively. Trade secrets can include proprietary operational methods, marketing strategies, or unique care protocols that give Beehive Homes a competitive edge. Receiving this information before opening ensures the franchisee can properly train staff and establish the business according to Beehive Homes standards from day one.

However, the franchisee's use of these trade secrets is subject to certain conditions. The license is nonexclusive, meaning Beehive Homes can also use these trade secrets or grant licenses to others. The franchisee must also protect the confidentiality of the trade secrets and is only allowed to disclose them as specifically permitted in the franchise agreement. Upon termination or expiration of the agreement, the franchisee must cease using and return or destroy all materials related to the trade secrets.