What actions related to the Licensed Marks are prohibited for a Bee Organized franchisee?
Bee_Organized Franchise · 2025 FDDAnswer from 2025 FDD Document
sociated with the Licensed Marks and the System. Franchisee and each Owner shall not take any action that prejudices or interferes with the validity of Franchisor's rights with respect to Licensed Marks, the System, Web Based Media, Published Content, and/or the goodwill associated with the Licensed Marks and the System.
11.B. USE OF THE LICENSED MARKS
Franchisee agrees that the Licensed Marks shall be the sole identification of the Franchised Business. Franchisee must operate, advertise and market the Franchised Business only under the Licensed Marks as designated and specified by Franchisor in Franchisor's Reasonable Business Judgment. Franchisee shall not use the Licensed Marks as part of its corporate or other legal name, and Franchisee shall not use the Licensed Marks with modifying words, terms, designs, or symbols, or in any modified form. Franchisee shall comply with Franchisor's instructions in filing and maintaining their requisite trade name or fictitious name registrations as may be required by applicable law.
11.C. NOTIFICATION OF INFRINGEMENT AND CLAIMS
Franchisee must notify Franchisor immediately in writing of any apparent infringement of or challenge to Franchisee's use of any Licensed Mark, the System, or claim by any person of any rights in any Licensed Mark, System feature or component or any similar trade name, trademark or service mark of which Franchisee becomes aware. Franchisee must not communicate with any person other than Franchisor and its counsel in connection with any infringement, challenge or claim. Franchisor and/or its licensor has sole discretion to take any action it deems appropriate and the right to exclusively control any litigation or administrative proceeding arising out of any infringement, challenge or claim or otherwise relating to any Licensed Mark.
Source: Item 23 — RECEIPTS (FDD pages 54–218)
What This Means (2025 FDD)
According to Bee Organized's 2025 Franchise Disclosure Document, a franchisee faces several restrictions regarding the use of the Licensed Marks. The franchisee must use the Licensed Marks as the sole identification for their Bee Organized business and must operate, advertise, and market their business only under the Licensed Marks as designated by Bee Organized.
The franchisee is explicitly prohibited from using the Licensed Marks as part of their corporate or legal name. Additionally, they cannot use the Licensed Marks with any modifying words, terms, designs, or symbols, or in any modified form. The franchisee is obligated to comply with Bee Organized's instructions for filing and maintaining any required trade name or fictitious name registrations as mandated by law.
Furthermore, upon termination, expiration, or transfer of the franchise agreement, the franchisee must permanently cease using the Licensed Marks in any manner. This includes refraining from using any advertising, marketing, media, or other information associated with Bee Organized, the System, the Licensed Marks, and Bee Organized Businesses. This encompasses confidential methods, procedures, descriptions of products, techniques, trade secrets, proprietary marks, distinctive forms, slogans, symbols, signs, stationary, advertising material, articles, logos, devices, items, and all other tangible or intangible things associated with Bee Organized.