How does Beard Papas define the Designated Territory for a Shop?
Beard_Papas Franchise · 2025 FDDAnswer from 2025 FDD Document
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- Franchise Agreement Designated Territory Once you secure a Shop Location that we approve, we will define the Designated Territory for your Shop and include the geographic boundaries and/or a description of your Designated Territory within Schedule 1 of the Franchise Agreement. (Franchise Agreement, Article 2 and Schedule 1);
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- Multi-Unit Development Agreement Development Area If you have entered into a Multi-Unit Development Agreement, we will designate your Development Area. The Shops to be developed by you must be located within the Development Area. Once you select a Shop Location that we approve within the Development Area, within the Franchise Agreement for each respective Shop we will define the Designated Territory and include the geographic boundaries and/or a description of your Designated Territory for each respective Shop. (Multi-Unit Development Agreement, Section 2). Our approval or disapproval of future Shop locations that may be developed under a Multi-Unit Development Agreement will be based on our then current site selection criteria;
Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS AND TRAINING (FDD pages 31–38)
What This Means (2025 FDD)
According to Beard Papas's 2025 Franchise Disclosure Document, the Designated Territory for a shop is defined once a franchisee secures an approved location. Beard Papas will then include the geographic boundaries and/or a description of the Designated Territory within Schedule 1 of the Franchise Agreement.
For franchisees who enter into a Multi-Unit Development Agreement, Beard Papas will designate a Development Area. Once a shop location is approved within the Development Area, the Franchise Agreement for each respective shop will define the Designated Territory, including geographic boundaries and/or a description for each shop.
It is important to note that Beard Papas's approval or disapproval of future shop locations under a Multi-Unit Development Agreement will be based on their then-current site selection criteria. This means that the criteria used to approve a location may change over time, which could impact the franchisee's ability to develop additional shops within their Development Area.