Who is the parent company that registered the principal Marks for Bb.Q Chicken?
Bb_Q_Chicken Franchise · 2025 FDDAnswer from 2025 FDD Document
Our parent, Genesis BBQ Global Co., Ltd has registered the following principal Marks with the U.S. Patent and Trademark Office ("USPTO"):
| Mark | Registration Date | Registration Number | Register |
|---|---|---|---|
| Chicken | August 5, 2014 | 4,579,470 | Principal |
| 6 66 6 | March 27, 2018 | 5,431,099 | Principal |
Source: Item 13 — TRADEMARKS (FDD pages 45–46)
What This Means (2025 FDD)
According to Bb.Q Chicken's 2025 Franchise Disclosure Document, the parent company that registered the principal marks with the U.S. Patent and Trademark Office (USPTO) is Genesis BBQ Global Co., Ltd. This means that Genesis BBQ Global Co., Ltd. owns the trademarks and service marks associated with the Bb.Q Chicken brand. As a franchisee, you are granted the right to use these marks in the operation of your franchised business, but only in the manner authorized by Bb.Q Chicken.
Bb.Q Chicken maintains significant control over the use of its trademarks. Franchisees cannot use the marks as part of their corporate or legal name and must follow Bb.Q Chicken's instructions for trade name or fictitious name registrations. Franchisees also agree not to contest the validity of Bb.Q Chicken's ownership or rights to the marks. This underscores the importance of adhering to the franchisor's guidelines to maintain brand consistency and protect the integrity of the trademarks.
The FDD lists specific trademarks registered by Genesis BBQ Global Co., Ltd., including "Chicken" registered on August 5, 2014 (Registration Number 4,579,470) and "6 66 6" registered on March 27, 2018 (Registration Number 5,431,099). Both are registered on the Principal register. This registration provides legal protection for these marks, preventing others from using similar marks in a way that could cause confusion. Bb.Q Chicken also has the right to alter or completely change the marks in the future, which could require franchisees to update their branding and marketing materials.
Bb.Q Chicken will defend franchisees against damages they are held liable for when using the marks, provided that the franchisee's conduct is in full compliance with the terms of the Franchise Agreement. Franchisees must immediately notify Bb.Q Chicken of any apparent infringement of the marks or any challenges to their use. Bb.Q Chicken retains exclusive control over any litigation or proceedings related to the marks, and franchisees are required to cooperate fully in protecting the franchisor's interests. While Bb.Q Chicken intends to vigorously defend the marks, they are not contractually obligated to protect the marks or the franchisee's right to use them.