How often is the marketing fee collected from Baya Bar franchisees?
Baya_Bar Franchise · 2024 FDDAnswer from 2024 FDD Document
The Company has established a marketing fund to promote the Baya Bar System, Baya Bar Shops and he products and services offered by Baya Bar Shops and the provision of local, regional, national and/or international advertising, marketing, publicity, and promotional activity relating to the Company's business. The marketing fee is collected weekly and is 1% of the franchisee's gross revenue.
Source: Item 23 — RECEIPTS (FDD pages 56–189)
What This Means (2024 FDD)
According to Baya Bar's 2024 Franchise Disclosure Document, the marketing fee is collected weekly from franchisees. This fee is set at 1% of the franchisee's gross revenue.
This weekly collection of the marketing fee means that Baya Bar franchisees need to have systems in place to accurately track and remit 1% of their gross revenue each week. This ongoing expense contributes to the overall cost of operating a Baya Bar franchise.
The marketing fund is used to promote the Baya Bar system, individual Baya Bar shops, and the products and services they offer. These marketing efforts can include local, regional, national, or even international advertising, marketing, publicity, and promotional activities. Franchisees benefit from these collective marketing efforts, which aim to increase brand awareness and drive customer traffic to their locations.