What was the net value of goodwill for Batteries Plus Bulbs in 2024?

According to Batteries Plus Bulbs's 2025 Franchise Disclosure Document, the net value of goodwill for the company in 2024 was $35,709. This figure represents the intangible asset value associated with the Batteries Plus Bulbs brand, customer base, and other factors that exceed its tangible assets. In 2023, the net goodwill was $25,051.

Goodwill is an important asset that reflects the overall reputation and brand strength of Batteries Plus Bulbs. A higher goodwill value typically indicates a stronger brand presence and customer loyalty. For a prospective franchisee, this suggests that the Batteries Plus Bulbs brand has a positive reputation, which could aid in attracting customers and building a successful business.

The increase in goodwill from 2023 to 2024 indicates that the Batteries Plus Bulbs brand has grown stronger. However, goodwill is also subject to impairment, meaning its value can decrease if the brand's reputation or performance declines. Therefore, while a high goodwill value is generally positive, franchisees should monitor the brand's performance and market conditions to ensure its continued strength.