According to Batteries Plus Bulbs's 2025 Franchise Disclosure Document, the company's advertising expense for the year ending December 31, 2022, was $1,093. This figure represents the total cost that Batteries Plus Bulbs incurred for advertising during that fiscal year.

For a prospective franchisee, understanding the franchisor's advertising expenditure can provide insights into the brand's marketing efforts and support. A higher advertising expense may indicate a stronger emphasis on brand awareness and customer acquisition, which could benefit individual franchise locations. Conversely, a lower figure might suggest a more localized or franchisee-driven marketing approach.

It's important to note that this figure reflects the advertising expenses incurred by the company as a whole and may not directly correlate with the advertising support or requirements for individual franchisees. Batteries Plus Bulbs franchisees should inquire about the specific marketing obligations, fees, and support they can expect at the local level to fully understand their advertising responsibilities and potential benefits.