What does Bath Tune Up do to designate the franchisee's territory?

According to Bath Tune Up's 2025 Franchise Disclosure Document, as part of the pre-opening obligations, Bath Tune Up will designate the franchisee's territory. This is mentioned in Item 11 of the FDD, which outlines the franchisor's assistance, advertising, computer systems, and training provided to the franchisee. The specific reference to territory designation is found in the Franchise Agreement, specifically sections 1.19, 2.1, and Schedule 2.

This designation of territory is a crucial step for any new Bath Tune Up franchisee because it defines the geographic area in which they will have the right to operate their franchise. This area is where the franchisee can focus their marketing efforts and build their customer base without direct competition from other Bath Tune Up franchisees. The territory designation is a pre-opening obligation, meaning it is one of the initial steps Bath Tune Up takes to set up a new franchisee for success.

In addition to designating the territory, Bath Tune Up also provides other pre-opening assistance, such as approving the franchisee's showroom (if they choose to establish one), allowing the use of their marks, providing an initial training program, supplying a startup package, offering proprietary information for staff training, granting electronic access to manuals and materials, providing a list of standard equipment and supplies, and assisting with pre- and post-opening promotion. These services collectively aim to equip the franchisee with the necessary tools and knowledge to start and operate their Bath Tune Up franchise effectively.