What was the average closing rate for all Bath Tune Up franchisees?

According to Bath Tune Up's 2025 Franchise Disclosure Document, the average closing rate for all franchisees was 36%, with a median closing rate of 31%. This means that, on average, Bath Tune Up franchisees closed 36% of the leads or opportunities they pursued. The median of 31% indicates that half of the franchisees had a closing rate above this percentage, and half had a closing rate below it.

For a prospective franchisee, this information provides an estimate of the conversion rate they might expect to achieve. However, the FDD also includes a disclaimer that individual results may differ, and there is no assurance that a new franchisee will achieve the same closing rate. Factors such as location, marketing efforts, sales skills, and local market conditions can significantly impact a franchisee's actual closing rate.

It is important for potential franchisees to understand that these figures are averages and medians, and their actual performance may vary. Bath Tune Up encourages prospective franchisees to request written substantiation for the financial performance representations. This substantiation could provide additional details or context to help a potential franchisee better understand the closing rates and what factors might influence them. Prospective franchisees should also consider speaking with existing franchisees to gather more insights into their experiences and closing rates.