What is the timeframe for the Basecamp Fitness Grand Opening Program spending requirement?
Basecamp_Fitness Franchise · 2025 FDDAnswer from 2025 FDD Document
have to pay.
- (2) If the payment falls on a banking holiday, the payment will be due on the next business day.
- (3) You must spend $40,000 on a Grand Opening Program we have approved for your Basecamp Studio beginning 12 to 16 weeks before your scheduled opening and ending 30 days following the opening of your Basecamp Studio. If you do not meet this requirement, you must pay us the difference between what you were required to spend and what you actually spent and we can either spend it in your market on your behalf or place the money in the General Advertising and Marketing Fund,
Source: Item 6 — OTHER FEES (FDD pages 17–24)
What This Means (2025 FDD)
According to Basecamp Fitness's 2025 Franchise Disclosure Document, franchisees are required to spend $40,000 on an approved Grand Opening Program for their Basecamp Studio. This spending must occur within a specific timeframe relative to the studio's opening.
The Grand Opening Program spending period begins 12 to 16 weeks before the scheduled opening of the Basecamp Fitness studio. It concludes 30 days following the actual opening of the studio. This means the franchisee has approximately 4 to 5 months to allocate the $40,000 towards approved marketing and promotional activities designed to generate awareness and attract initial customers.
If a franchisee fails to meet the $40,000 spending requirement within the designated timeframe, they must pay Basecamp Fitness the difference between the required amount and what was actually spent. Basecamp Fitness then has the option to either spend the remaining funds in the franchisee's market on their behalf or allocate the money to the General Advertising and Marketing Fund. Basecamp Fitness also has the option to require the franchisee to pay them the $40,000 directly, so that Basecamp Fitness can execute the Grand Opening Program themselves.