Can Basecamp Fitness impose minimum age restrictions for memberships?

According to Basecamp Fitness's 2025 Franchise Disclosure Document, Basecamp Fitness does not generally limit the persons to whom franchisees may sell memberships. However, Basecamp Fitness retains the right to impose minimum age restrictions and other requirements that they deem appropriate. These restrictions can be put in place either for safety reasons or to preserve the goodwill of their Marks for the benefit of all franchisees. This means that while franchisees have some autonomy in selling memberships, Basecamp Fitness can step in to set age-related rules if they see fit.

For a prospective franchisee, this clause means that you need to be prepared to potentially enforce age restrictions on memberships at your Basecamp Fitness studio. These restrictions could impact your potential customer base and revenue, so it's important to understand what these restrictions might be and how they could affect your business. It is also important to note that these restrictions can be implemented at any time during the franchise agreement.

This type of control is not uncommon in franchising, as franchisors often want to maintain brand consistency and protect their trademarks. By retaining the right to impose age restrictions, Basecamp Fitness aims to ensure a safe and positive environment across all of its locations, which can ultimately benefit the entire franchise system. Franchisees should discuss potential age restrictions with Basecamp Fitness during their due diligence to fully understand the implications for their business.

Therefore, it is important for a prospective franchisee to inquire about any current or planned minimum age restrictions during the due diligence process. Understanding these potential restrictions is crucial for accurately forecasting membership sales and planning marketing strategies.