How far in advance must a Basecamp Fitness franchisee obtain approval for local advertising materials?
Basecamp_Fitness Franchise · 2025 FDDAnswer from 2025 FDD Document
While we do not have specifications for local advertising you create to promote your studio, we do require that you obtain our prior approval at least 4 weeks before you use any advertising materials you prepare. You may not establish or have established any digital or electronic medium or method of communication, including a website, web page, review or opinion page, social media and/or social networking site, channel, avatar, profile, including an online business profile, account, hashtag, user name or application, whether web-based or otherwise, or keyword advertising, pay-per-click
advertising or other search engine marketing, relating to or making reference to us, your Basecamp Studio, or to the Basecamp Fitness System without our approval. We reserve the right to refuse, reject, adjust or require changes to any advertising material you prepare. You must provide us with full admin access (including with log-in information) to all social media accounts, profiles and pages, business managers, and ad accounts related to your Basecamp Studio or that use our marks. You must provide ownership-level access to any Google Business profiles.
Source: Item 8 — RESTRICTIONS ON SOURCES OF PRODUCTS AND SERVICES (FDD pages 28–32)
What This Means (2025 FDD)
According to Basecamp Fitness's 2025 Franchise Disclosure Document, franchisees must obtain prior approval for local advertising materials at least 4 weeks before using them. While Basecamp Fitness does not have specific guidelines for local advertising, they require franchisees to get their advertising materials approved before use. Basecamp Fitness also reserves the right to refuse, reject, adjust, or require changes to any advertising material a franchisee prepares.
Basecamp Fitness also requires franchisees to provide them with full admin access, including log-in information, to all social media accounts, profiles and pages, business managers, and ad accounts related to the franchisee's Basecamp Studio or that use their marks. Additionally, franchisees must provide ownership-level access to any Google Business profiles.
Furthermore, franchisees may not establish any digital or electronic medium or method of communication, including websites, social media, or keyword advertising, relating to Basecamp Fitness without their approval. This ensures that all advertising and online presence align with the brand's standards and image.