What factors does Basecamp Fitness consider when approving a site for my studio?
Basecamp_Fitness Franchise · 2025 FDDAnswer from 2025 FDD Document
You will be given the right to open a Basecamp Studio at a location that we agree on. You will have 12 months from the date you sign the Franchise Agreement to secure a location we approve and open and begin operating your Basecamp Studio. We will provide you with specifications to assist you in evaluating and selecting a site for your Basecamp Studio and may provide you recommendations on sites. It is your obligation to select a site for your studio and obtain our approval of that site. While we will assist you, and we may identify various potential sites in your market area, we have no obligation to locate or select a site for you, or negotiate the purchase or lease of a site, and we do not own the premises and lease them to you. Before you acquire any site, you must submit to us information and materials we require and obtain our approval to your site. The factors we take into account in approving a site are the visibility of the site, the location of competitors, whether the site is easily accessible, surrounding businesses and various other factors. We recommend that a Basecamp Studio should be 2,500 square feet but no larger than 3,000 square feet. We will generally tell you within 30 days whether or not we approve your proposed site. If you and we are unable to agree on a site for your Basecamp Studio, the opening of your Basecamp Studio may be delayed.
Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS, AND TRAINING (FDD pages 35–45)
What This Means (2025 FDD)
According to Basecamp Fitness's 2025 Franchise Disclosure Document, the company plays a role in the site selection process. As a franchisee, you are responsible for finding a location for your Basecamp Studio, but it is subject to the franchisor's approval. Basecamp Fitness may offer recommendations on potential sites but is not obligated to find or secure a location for you.
When evaluating a potential site, Basecamp Fitness considers factors such as the site's visibility, the location of competitors, its accessibility, and the surrounding businesses. The franchisor must approve the site before you acquire it. Basecamp Fitness also recommends that a studio should be 2,500 to 3,000 square feet.
Basecamp Fitness generally provides a decision on site approval within 30 days. Delays may occur if you and Basecamp Fitness cannot agree on a location. Securing an appropriate site is a critical step, as failure to open the studio by the required opening date could lead to termination of the Franchise Agreement.