When was the Basecamp Fitness concept and brand founded?
Basecamp_Fitness Franchise · 2025 FDDAnswer from 2025 FDD Document
The Basecamp Fitness concept and brand was founded in March 2013, with the opening of the first Basecamp Fitness studio in Burlingame, California. On October 23, 2018 our predecessor, Basecamp Fitness, LLC, purchased the assets of the Basecamp Fitness brand, including the assets of 5 locations from Dethrone Basecamp, LLC, Dethrone LLC, Dethrone Corporate, LLC, Dethrone Pasadena, LLC, Dethrone San Francisco, LLC, Dethrone Santa Monica, LLC, Dethrone West Hollywood, LLC, and Dethrone Burlingame, LLC (collectively, the "Dethrone Entities").
After our predecessor's purchase of the Basecamp Fitness assets, it opened Basecamp Fitness studios in Minneapolis, Minnesota in May 2019 and in Edina, Minnesota in February 2020. It began offering unit and area development Basecamp Studio franchises in the spring of 2020.
Source: Item 1 — THE FRANCHISOR AND ANY PARENTS, PREDECESSORS, AND AFFILIATES (FDD pages 7–12)
What This Means (2025 FDD)
According to Basecamp Fitness's 2025 Franchise Disclosure Document, the Basecamp Fitness concept and brand was founded in March 2013. The first Basecamp Fitness studio opened in Burlingame, California.
In October 2018, Basecamp Fitness, LLC, the predecessor to the current franchisor, purchased the assets of the Basecamp Fitness brand. This purchase included the assets of five locations from several Dethrone Entities.
Following the asset purchase, Basecamp Fitness studios were opened in Minneapolis, Minnesota in May 2019 and in Edina, Minnesota in February 2020. The company began offering unit and area development Basecamp Studio franchises in the spring of 2020.