Can the businesses that Basecamp Fitness's affiliates and their franchisees operate solicit and accept business from customers near a Basecamp Fitness business?
Basecamp_Fitness Franchise · 2025 FDDAnswer from 2025 FDD Document
There may be now, or in the future, Orangetheory, Anytime Fitness and/or Bar Method locations in the same market as current or future Basecamp Fitness franchisee territory(ies). All of the businesses that our affiliates and their franchisees operate may solicit and accept business from customers near your business. If there is a conflict between us and an Anytime Fitness franchisee and/or a Bar Method franchisee or between a Basecamp Fitness franchisee and an Anytime Fitness franchisee and/or a Bar Method franchisee, in either case regarding territory, members or franchisor support, we will attempt to resolve the conflict after taking into account the specific facts of each situation and what is in the best interest of the affected system or systems. However, we do not have a policy related to, and are not responsible for, resolving conflicts between a Basecamp Fitness franchisee and an Orangetheory franchisee. We also have no obligation to resolve conflicts between or among Anytime Fitness franchisees and Bar Method franchisees.
Source: Item 12 — TERRITORY (FDD pages 45–48)
What This Means (2025 FDD)
According to Basecamp Fitness's 2025 Franchise Disclosure Document, the businesses operated by Basecamp Fitness's affiliates and their franchisees are allowed to solicit and accept business from customers located near a franchisee's Basecamp Fitness location. This means that even if a franchisee invests in a specific territory, other related businesses have the right to compete for customers in the same area.
This lack of exclusivity could create competition for a Basecamp Fitness franchisee. The FDD specifies that affiliates operate businesses that may sell similar goods or services. Item 1 of the FDD further describes Basecamp Fitness's current affiliates that offer franchises, their principal business addresses, the goods and services they sell, whether their businesses are franchised and/or company-owned, and their trademarks. Basecamp Fitness has 3 affiliates that offer franchises under different trademarks and sell goods and services that are similar to those offered by Basecamp Fitness.
Basecamp Fitness franchisees should be aware that they may face competition from other franchisees, outlets owned by Basecamp Fitness, other distribution channels, or competitive brands controlled by Basecamp Fitness. This is a common practice in franchising, but it's essential to understand the potential impact on a franchisee's business. Prospective franchisees should carefully consider the competitive landscape and market conditions before investing in a Basecamp Fitness franchise.