What was the average gross revenue for all 16 Basecamp Fitness studios?

According to Basecamp Fitness's 2025 Franchise Disclosure Document, the average gross revenue for all 16 studios was $426,115. This data is based on the 12-month period ending February 28, 2025, for studios that were open and operating for the entire period. The FDD specifies that gross revenue includes all income generated by the studios, such as membership package sales and gift cards, but excludes refunds, credits, and sales taxes remitted to governmental authorities. Chargebacks are not deducted from gross revenue.

It's important to note that this average does not reflect the costs of sales, operating expenses, or other costs that a franchisee would need to deduct to determine net income or profit. Prospective franchisees should conduct their own independent investigation into these costs. The FDD also indicates that 6 out of the 16 studios, or 38%, met or exceeded the average gross revenue of $426,115. The median gross revenue for these studios was $370,177, with the highest gross revenue reaching $860,329 and the lowest at $178,499.

This financial performance representation offers a glimpse into the potential revenue generation of a Basecamp Fitness franchise. However, the FDD explicitly states that individual results may vary, and there is no guarantee that a new franchisee will achieve the same level of sales. The financial performance of a Basecamp Fitness studio can be influenced by factors such as location, market conditions, management skills, and local competition. Therefore, while the average gross revenue provides a benchmark, prospective franchisees should conduct thorough due diligence and consider their own unique circumstances before making an investment decision.